Author Archive

 

Webshark making the Internet achievable

February 12th, 2024

LITTLE ITALY – For more than five years, West Carleton Online has provided daily coverage of West Carleton, west Ottawa and the Ottawa Valley every single day. As the business plan was taking shape, when the decision to not get in to the risky world of printing was made, we knew we needed a website that was manageable by a person without an information technology background, dependable and affordable. The […]

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The Essential 7: Why Your WordPress Site Requires Maintenance

October 20th, 2023

Introduction:   Your website is more than just an online presence; it’s a dynamic platform that requires consistent care and attention. Neglecting essential website maintenance can lead to breakdowns, security vulnerabilities, and missed opportunities. In this article, we’ll explore seven compelling reasons why you should prioritize website maintenance.   1. Save Time and Headaches:   Think of your website as a well-maintained car. Just as your car needs regular maintenance, […]

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The Ultimate Guide to Web Design for SEO Success

September 21st, 2023

Businesses in Ottawa need an effective web strategy in order to succeed in today’s digital economy, and one key element of that presence should include optimizing your web design for search engine optimization (SEO). By employing SEO best practices into your website design, you can improve local search engine rankings in Ottawa, draw in additional organic visitors and ultimately increase online visibility and business success. In this article, we will […]

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Law Firm Web Design Ottawa

January 19th, 2022

Are you a small – medium sized law firm or a newly established law firm in Ottawa?  If so WEBSHARK has designed and developed many engaging websites for local small – medium sized law firms. Check out some Ottawa Law Firm Website examples:  SKSM LAW Howard Law Professional Corp. J Solomon Law Professional Corp. Ralph Lee Law  Lendor & Guest Family Lawyers Langevin Lawyers  Our Ottawa Law Firm Web Design […]

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DIY LOCAL SEO in Ottawa

January 17th, 2021

We get the same call at least once a month.  A new business owner (let’s say has been in business 6 months) decides it’s time to launch a website.  They want to start advertising their business.  We explain that merely launching a website is not going to automatically create organic leads for the business.  A website is important for sure – you need a platform online that represents your business, […]

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ON-PAGE SEO CHECKLIST FOR 2021

January 4th, 2021

WHAT IS ON-PAGE SEO? ON-PAGE SEO is the practice of optimizing individual web pages VS. ON-SITE SEO which is optimizing your entire website. Below we have broken down the basic steps you will want to apply to web pages that you are trying to rank higher and earn more qualified traffic.   Incorporate key word in the page URL If you are looking to rank a page on your website […]

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How to Get Your Business on the Google 3-Pack (+Why It Matters)

November 20th, 2020

Google’s goal is to provide the most relevant and accurate results for searchers, and they’re constantly tweaking the way they show these results to simplify searching for users. And while that’s great news for searchers, it can pose a host of problems for local business owners trying to keep up with the latest and greatest updates and algorithm changes. One such update that doesn’t seem to be going anywhere anytime […]

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The Top Ideas for Your 2020 Holiday Marketing

November 19th, 2020

Many of us think of Black Friday as essentially the kick-off date for the holiday shopping season, but did you know that consumers actually begin their shopping well before then? In fact, nearly 40% of consumers begin their shopping before Halloween. Almost a full month ahead of Black Friday! So, in order to capture these shoppers, you need to start thinking about your 2020 holiday marketing strategy right now. We know, it’s […]

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The Secret Weapon Your Website is Missing (Hint: It’s Live Chat!)

November 19th, 2020

Picture this: You go to a website to learn more about a potential new doctor. The office is closed, and there’s no way to get the additional information you need before choosing to visit this doctor. You leave the website and go to a competing doctor’s site. You can’t find exactly what you need on their site either, but you notice a chat pop up. You open the chat and get the […]

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18 Lead Conversion Terms You Need to Know

November 19th, 2020

While getting a visit to your website or a contact from a prospect is great, those visits and contacts don’t mean much if you don’t use lead conversion best practices to turn them into new customers. So what is lead conversion, anyway? It’s everything a business needs to do to turn prospects into leads and leads into customers. Check out this glossary of 18 important lead conversion terms every local […]

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